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01Search Engine OptimisationOrganic search visibility for commercial, informational, and local queries relevant to your business.02Pay-Per-Click (PPC)Paid search campaigns targeting high-intent commercial queries at the moment of purchase consideration.03Social Media MarketingPaid and organic social campaigns across Meta, LinkedIn, TikTok, and Instagram designed to generate qualified leads — not vanity metrics.04Content MarketingBlog articles, landing pages, case studies, whitepapers, and video content designed to rank, educate, and convert.05Email MarketingBehavioural email sequences, segmented newsletters, cart recovery flows, and CRM-integrated nurture campaigns.06Web Design & DevelopmentPerformance-grade WordPress and e-commerce websites built with semantic SEO, Core Web Vitals, accessibility, and conversion architecture.07Conversion Rate OptimisationStructured testing and UX improvement to increase the percentage of visitors who take a commercial action.08Small Business SEOSmall business SEO services for UK companies that need clearer search visibility, stronger service pages, and more qualified enquiries from organic search.09Technical SEO AuditTechnical SEO audits for small UK businesses that need crawl, indexation, speed and architecture problems resolved before rankings can grow.10Local SEO & GBPLocal SEO and Google Business Profile optimisation for UK businesses that want more calls, directions, and enquiries from nearby buyers.11AI Search VisibilityAI search visibility and answer engine optimisation for brands that want cleaner entity coverage, stronger source trust, and better retrieval readiness.12Professional ServicesProfessional services marketing for consultancies, advisors, and specialist firms that need clearer positioning, stronger proof, and more qualified enquiries.13Trades & Home ServicesTrades and home services marketing for local businesses that need quote requests, calls, and booked jobs from the right service areas.14Web DesignWeb design services for businesses that need a fast, search-ready, conversion-focused website with clear ownership after launch.15Web Design EdinburghWeb design in Edinburgh for businesses that need a custom WordPress or Shopify website with SEO, performance, responsive layouts, and CMS control.16Web Design FalkirkWeb design for Falkirk businesses that need a fast, accessible, search-ready website with clear service information and a direct route to enquiry.
Home › Privacy Policy
Privacy notice

Privacy Policy

How Digital Marketing First collects, uses, protects and manages information sent through this website.

Last updated: 28 August 2026. Digital Marketing First only asks for the information needed to respond to enquiries, manage client work, improve the website, and keep normal business records. We do not sell personal information.

Who We Are

Digital Marketing First is a digital marketing agency based in Falkirk, Scotland and led by Gareth Wilson. The website address is https://digitalmarketingfirst.co.uk/.

Information We Collect

When you contact us, request an audit, or ask for a consultation, we may collect your name, email address, telephone number, website URL, business name, and the details you include in your message. The website may also process technical information such as IP address, browser type, device information, pages visited, referral source, and analytics events.

How We Use Information

  • To respond to enquiries and consultation requests.
  • To review a website, campaign, or marketing issue when you ask us to do so.
  • To prepare proposals, deliver agreed work, and manage client relationships.
  • To improve website performance, security, content quality, and measurement.
  • To keep records required for ordinary business administration, accounting, and legal compliance.

Lawful Basis

Where UK GDPR applies, information may be processed because you have asked us to take steps before entering a contract, because processing is needed for an agreed service, because we have a legitimate interest in answering enquiries and improving the website, because we must keep certain business records, or because you have given consent for optional communications.

Analytics, Cookies and Tracking

The website may use analytics, security, performance, and advertising measurement tools. These tools help us understand page performance and enquiry journeys. Browser settings and cookie controls can usually be used to limit or remove non-essential tracking.

Who Information Is Shared With

Information may be shared with trusted suppliers who support hosting, email delivery, analytics, security, professional administration, and marketing systems. These suppliers are used only where needed to operate the website or provide requested services. Personal information is not sold.

How Long We Keep Information

Enquiry information is kept for as long as needed to respond and manage the relationship. Client records may be kept for longer where needed for project history, accounting, legal, tax, or business administration reasons.

Your Rights

You can ask to access, correct, update, restrict, object to, or delete personal information where the law allows. You can also withdraw consent for optional marketing communications.

Contact

Questions about privacy or data handling can be sent to gareth@digitalmarketingfirst.co.uk or raised through the contact page.